Multi-Platform Strategy: LinkedIn, Instagram, Facebook etc. for leadership, managing corporate pages, real-time PR, and running targeted Account-Based Marketing (ABM) campaigns
Content Engineering & Localisation: Ensuring that humour, imagery, and messaging are culturally appropriate, managing social calendars, professional production of webinars, and expert interview snippets optimised for mobile viewing.
Community Management & Social Listening: Managing comments and direct messages to provide timely responses, track brand mentions and sentiment, allowing for proactive PR management.
